Where All Think Alike, No One Thinks Very Much.
[walter lippmann, 1889-1974]




Make My Day by Enthusing Me!
Ich bin erst zufrieden, wenn ich begeistert bin.

Portfolio

Leadership Strategist & Counsellor. Since 2005.
[beginner's mind, in start-up mode]


My Counselling focusses on 3 competencies:

Solution > Talk Tank
An 1 hour or 2 escape from the shallows of daily business.
Pattern Recognition, Reframing, and Perspective - to see the wood for the trees again. ... More after the click ...
Delivering drop-dead simple, relevant & distinctive solutions.


Revolution > Innovation & Value Creation
Developing distinctive business models & brands, products, services & dialogues for corporations, media & agencies, entrepreneurs & start-up(investor)s. ... More after the click ...
Brand challenging and value creation resource: lead/marke blog.

Evolution > Talent & Change Management
Creating a distinctive leadership culture by growing individuals, brands & businesses into leadership positions. More ...
Reflections for top-management: distinctive leadership blog.


Experience & Expertise

My 24+ years of professional experience (incl. 7+3 years as managing director and freelance interim manager) amalgamate relevant communication and brand know-how with a profound leadership competence.

My experience expressed in brands, businesses and agencies:
Mars, Effem, Procter & Gamble, Adidas, Sara Lee, Ford, Citroen/ Peugeot, Toyota, Volkswagen Group, RTL, Bertelsmann, Coca Cola GmbH, L'Oréal, Nestlé ... GlaxoSmithKline* ... Grey/Mediacom, Young & Rubicam, Carat/Aegis, ZenithOptimedia.


Vita

January 2012: The mediaclinique becomes policlinique.org, focussing on 'examining the Utopia of mental & material wealth', a desperately needed paradigm shift to existing politics.

October 2011: Thomas and I initialize The Third Club, a joint venture with 10 great co-founders to nurture creativity & innovation in communication, marketing and entrepreneurship.

Since October 2011 Thomas, my partner at Craft&Vision, and I have the privilege to write a weekly online column for German 'Wirtschaftswoche', a weekly business & management magazine.

In April 2011 'Craft&Vision R/Evolutionsberatung für Agenturen' (r/evolution consultancy for agencies), a partnership with Thomas Koch, started operations. Please visit our craft & vision blog, too.

Early 2011 Talk Tank goes live.

Early 2010 lead/marke is up and running.
Since October 09: member of the editorial team at werbeblogger, a leading German marketing, brand, and communications blog.

From 2005 - 08: Registered lecturer at the Zukunftsinstitut Academy, a German Future Think Tank.
From 2006 - 09: LeadAcademy jury member.

2005: Foundation of ralf schwartz // distinctive leadership.
2004-05: Lecturing 'Leadership Excellence' at Furtwangen University.

For 5 years (since 2003) I published the mind-box-magazine (2 LeadAwards: Silver 2004 / Gold 2005). The mediaclinique filled that gap in late 07.

2002 - 04: Managing Director for MediaLogics, the German Competence Center of Publicis Groupe Media, now VivaKi.

1997-01: 3years Managing Director Carat Wiesbaden, 1year Managing Director Carat Interactive (and member of Central European Executive Board during those last years), Director Strategic Product Development for 1year - Carat/Aegis Media.

1992-96: * Head of Media within GlaxoSmithKline marketing, responsible for Germany, Austria, Switzerland.

From the end of 1987 I worked for Grey/MediaCom and Young & Rubicam as media trainee, consultant, group head, resp.

I studied economics and specialized in marketing and strategic business planning.


Outgrow Yourself, Inspire the World!
[distinctive leadership manifesto]

I would like us to take ourselves and others seriously - but not all-too important. I would like us to stop making sense, ie. to courageously perfect our talents and personal vision - as individual, brand or corporation.

I would like us to value brilliance over instant gratification. Would like us not to look for distractions, but to find solutions. Would like us to stop surfing every fad we stumble upon.

I would like us to long for more knowledge than we need to - it's the only way to create innovation. Would like us to pose the right questions instead of knowing all the answers. I would like us to mutually understand each other in simple words.

I would like us to make a difference finally: become independent, brilliant and relevant, outgrow ourselves, coin Monopolistic Moments and create value(s).

I would like us to become mirror, role model and inspiration - as individual, brand or corporation.

I would like us to live Distinctive Leadership; thereby become truly and sustainably successful - for the good, benefit and wealth of our surroundings and ourselves.










More individual and urgent answers you will get via:
email : rs at ralfschwartz.com
tel : +49 (0)170 / 20 20 701

Just give me a call!



ralf schwartz // vita & manifesto | The Third Club
Talk Tank | Innovation & Value Creation | Talent & Change Management | Craft & Vision
blogs : distinctive leadership | lead/marke | policlinique.org | craft & vision





© 2005-12 // imprint